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Media literacy · Grades 6–12

Headlines, advertising and source checks

Identify the claim before deciding whether evidence supports it.

Make a worksheet

Learn the idea

Claim

A claim is a statement that can be assessed against evidence or identified as opinion.

Origin

Trace information to its original source when possible.

Incentive

Advertising and sponsorship can influence presentation; disclosure helps readers evaluate context.

Check

Compare headline, date, method and the actual supporting material.

Worked examples

A headline says all students improved, but the report sampled one class. What is the problem?

The claim exceeds the evidence scope.

The headline overgeneralizes the sample.

Why check the date of an article?

Relevance depends partly on time and context.

Old information may not describe current conditions.

Check your understanding

  1. A sample has 15 positive responses out of 20. What percentage is positive?

  2. Why should sponsorship be disclosed?

  3. Which is stronger evidence of origin?

    1. The original report with method and data.
    2. Many reposts of one unsourced image.
    3. Only a popular comment.

Answers and marking notes

Answers and marking notes
  1. 75 %

    15/20 × 100 = 75%.

  2. It provides context about potential incentives and relationships.

    Disclosure does not by itself prove a claim false or true.

  3. The original report with method and data.

    Original context enables closer evaluation.

Independent educational review required. Grade bands are approximate; these are not officially aligned curricula.